Our Founders
Tony G. - CEO
The more I learned in the health space and supplement world, the more frustrated I became. Too many products were overhyped, underdosed, and full of unnecessary ingredients.
When I started Iron Age Nutrition, it was about fixing that. I wanted to create a bold, powerful supplement line we could stand behind that was built on transparency, quality, and results. Every formula we develop is something I personally use and believe in.
As a founder, I’m focused on product research, formulation, and education. I work closely with our team to make sure every ingredient we use has a clear benefit, and every product we release actually improves how people feel and perform.
Lauren G. - COO
As a competitive marathon runner, nutrition is wired into my daily life. At the level I competed at, there is no room for compromise when it comes to workouts or the substances I put into my body.
Once we started Iron Age, it was a fundamental to our long term strategy that no matter what we produced, it had to be clean and fit for someone who performed at the level I did. That meant setting a standard that we could never break from.
As the COO, I’m focused on ensuring our internal processes, quality assurance, and logistics are working seamlessly to ensure we deliver for our customers.
Keven P. - CMO
My experience with working in the contract manufacturing space for nutraceuticals is the very reason Iron Age made so much sense to develop. Seeing how so many products were produced on the back end opened my eyes to the lack of brands focused on offering products that would actually make a difference to their customer's health.
It was this realization complimented with the standards and ethics that came with my co-founders Tony and Lauren that made this a mission worth pursuing.
Iron Age is much more than a nutrition brand, it's a lifestyle and standard for those that are serious about their fitness and health.
What is Iron Age?
A Healthy Lifestyle Company
Built by a career commercial airline pilot tired of the junk in the supplement industry and decided to do it better. At Iron Age, everything we make reflects how we actually eat, move, and take care of ourselves daily. We built this company because staying strong, sharp, and healthy as we age isn’t a side hobby — it’s the mission. Our products are designed to support real people with real lives who want to feel good and keep doing the things they love for the long haul.
A Mission-Driven Brand
We didn’t start Iron Age just to sell supplements — we started it because we believe people deserve better. Better health. Better options. Better honesty. This brand is our way of pushing back against a system that’s more focused on profit than people. Everything we make comes from a real place — our own journey of learning, failing, and figuring out how to actually feel good and live well. This is our mission, and it won’t change.
A Movement
Embracing a lifestyle that prioritizes health, strength, and longevity. At Iron Age, we believe that everyone has the power to take control of their well-being, regardless of where they’re starting from or how old they are. Our mission is to inspire and equip people to push their limits, make better choices, and build lasting habits that lead to a healthier, stronger version of themselves.
Love the taste and mixes great. Very light tasting and not too sweet. Definitely going to keep purchasing. Fast shipping.
— Steve R.
Iron Age Collagen has been a game-changer for my post-workout recovery. My muscles feel less sore, and I’ve noticed an improvement in joint flexibility. Highly recommend.
— Allie L.
This whey powder is great and I love that it isn’t loaded with toxic ingredients. Another benefit is that it’s made in the USA.
— Pat S.
FAQs
What ingredients do you use?
You can find the nutrition facts panels for every flavor we have by visiting the product pages and scrolling through the product images. We try our best to keep all ingredient lists as minimal as possible.
How is Iron Age Nutrition's, Total Hydrate™ different than any other Electrolyte brand?
Clean, simple, and effective — exactly what your body needs, nothing it doesn’t. Our formula delivers a powerful dose of essential electrolytes without any sugar, fillers, or artificial ingredients. And minimally processed Celtic Sea Salt (800mg) Fuel better, Feel better. Just real support for hydration and performance.
What are electrolytes and why do we need them?
Our electrolyte mix is designed to support you in a wide range of situations. Most commonly, it's used in the morning, about 30 minutes before a workout or intense activity, or anytime you need a boost in mental clarity.
Electrolytes — like sodium, potassium, and magnesium — are essential minerals that help regulate hydration, nerve function, muscle contractions, and energy levels. When you sweat, exercise hard, or even just live a busy life, you lose electrolytes that need to be replaced to keep your body performing at its best.
A good rule of thumb: it’s better to replenish electrolytes before you're depleted rather than after.
How can I learn more about ingredients?
This is a common question, we have a great blog section and we try to answer more in depth there.
What's the deal with Natural Flavors?
Natural Flavors have gotten some bad press. Remember one rotten apple can ruin the whole bunch. Not everyone is out to deceive you. Natural Flavors are actually a common thing in everything we eat. At their best, it's simple Chemistry and extracting the best flavors possible from our food. Yes the FDA can improve immensely on this topic, but it's what we have for now. We have great articles and information on this in our blog section.